Page two of Google is where websites go to be forgotten.
Your website should be your hardest-working salesperson. We make sure the right people find it, trust it and get in touch, and that Google's AI quotes it.
Ranking isn't enough. You need to be the answer.
AI summaries now sit above the normal results, and they take a lot of the clicks. The winners are the sites Google trusts enough to quote. That's the bar now.
fewer clicks go to the number one Google result when an AI Overview appears above it.
Source: Ahrefs, 300,000-keyword study, Feb 2026of Google searches with an AI summary led to a click on a normal result, versus 15% without one. Clicks on links inside the summary: 1%.
Source: Pew Research Center, July 2025 (US adults, March 2025 browsing data)of UK adults say they often see AI summaries in their search results. Around 30% of searches now show one.
Source: Ofcom, Online Nation 2025 (Dec 2025)SEO that brings in customers, not just traffic.
Traffic that doesn't convert is just a vanity number. We focus on the searches that lead to enquiries.
We practise what we preach.
- Structured data (schema.org) on every page so search engines understand who we are, where we work and what we do.
- Crawler-friendly robots.txt and sitemap, with search and AI crawlers welcome.
- An llms.txt file: a plain-text summary of the site for AI tools that support it.
- Fast, accessible pages with plain-English content that answers real questions.
SEO questions, answered
Is SEO still worth it now that AI answers questions?
Yes, more than ever, but it's changed. Fewer people click on plain results when an AI summary appears, so it matters even more to be one of the trusted sources AI pulls from. Google says the same SEO fundamentals apply to its AI features.
What is local SEO?
Local SEO helps you show up when people nearby search for what you do, like "plumber in Poole" or "accountant near me". It covers your Google Business Profile, reviews, local listings and location pages on your website.
How long does SEO take to work?
Technical fixes can show results in weeks; content and authority usually take three to six months to build. We'll show you progress along the way.
Do you build backlinks?
We earn mentions and links the honest way: useful content, local PR, partnerships and directories. No dodgy link farms, ever.
Let's get you off page two.
Book a free SEO and AI visibility check for your website.