Plogging - I know what you're thinking, another new social fad that will attempt to pry us away from our devotion to our chosen platforms.

However, not necessarily a fad but possibly the evolution of the blog. It now seems that blogs are losing their X factor and like Brendon Rodgers face becoming an ineffective vessel of information. The top dogs at the likes of Facebook and Twitter are always looking at ways to keep their current audience. At the moment you will use the platforms to come across a blog that might interest you and in turn take you off through the digital corridors to an external page, i.e. WordPress blog etc.

Now it seems the social giants will introduce the world to ‘Plogging’ a location within the platforms themselves which will mirror the mechanics of blogs. Definitely an interesting concept and I’m sure it will draw a reaction from the likes of Tumblr and Blogger.

http://www.wired.com/2015/10/long-blogging-hello-yep-going-say-plogging/